Joules started trading in 1980 at county shows selling country clothes. So outdoor living and British traditions are double stitched into the Joules brand. In 1997 they started their own Joules brand, and their range of kids' clothing and footwear arrived in Spring 2005, these days known as Little Joule. Joules design with passion, to delight each member of the family with details they'll love. Heritage and quality are what make them tick, and if you're looking for the tock, that'll be their quirky sense of humour.
CCW Outdoor Clothing have lots of new styles in for Spring/Summer 2013